Final Event Features Earvin “Magic” Johnson

The County of San Bernardino, Estrada Strategies and San Manuel Indian Bingo & Casino will present a special keynote presentation by Earvin “Magic” Johnson. This will be the sixth and final session in the highly–successful Business Insight Series.

From its inception, the Business Insight Series was designed to help Inland Empire businesses survive and thrive despite a turbulent economy. Each session featured inspirational entrepreneur success stories along with a strong value-added business workshop. 

Mr. Johnson is the Chairman and Chief Executive Officer of Magic Johnson Enterprises which was formed in 1987. Through strategic investments, partnerships and endorsements, Magic Johnson Enterprises (MJE) provides products and services that focus on ethnically diverse urban communities.

Mr. Johnson has been building his business empire for over 30 years and now leads the No. 1 brand in Urban America. He was recently recognized as the No. 1 African-American Business Leader in America by Ebony Magazine. MJE’s business portfolio includes Urban Coffee Opportunities (making MJE the only joint venture partner of Starbucks with over a hundred stores developed across the country), Canyon-Johnson Urban Fund which is the country’s largest private real estate fund focused on the revitalization of underserved communities, Yucaipa Johnson Corporate Growth Fund which is the country’s premiere private equity fund focused on strategic investments in companies located in and/or serving America’s underserved markets, The TCW CapitalAssist Fund – a joint venture with TCW Leveraged Finance Group – which focuses on providing debt financing to middle market companies whose access to capital has been constrained by the frozen credit markets, SodexoMAGIC, a food and facilities management company, MAGIC Workforce Solutions, a staffing company connecting employers of today with the workforce of tomorrow, thirteen 24 Hour Fitness Magic Sport centers, a T.G.I. Fridays restaurant, and a long-standing relationship with AMC Magic Johnson Theatres. MJE also has strategic alliances with Best Buy and Aetna.

Mr. Johnson’s philanthropic arm, the Magic Johnson Foundation has become one of the most recognizable charitable organizations in the world. With an overall presence in 21 states and 89 cities, Mr. Johnson is committed to bringing jobs and brand-named businesses to underserved communities.

“We are a region of entrepreneurs, big thinkers and new ideas that can and will thrive despite our current economic challenges,” said Gary Ovitt, Chairman and Fourth District Supervisor, San Bernardino County. “This business series has demonstrated strength in bringing together CEOs, top managers, entrepreneurs and community and government leaders to work through business challenges and find new opportunities for success. Plus we’ve provided inspiration with an incredible collection of keynote speakers including our April speaker Earvin “Magic” Johnson.”

Since its kick off event held on October 29, 2009, the Business Insight Series has presented a dynamic slate of keynote speakers including: Chip Conley, CEO of Joie de Vivre Hospitality; John King, principal at Culture Sync and author of Tribal Leadership; John Semcken III, Vice President, Majestic Realty and Principal on the Proposed Los Angeles NFL Stadium; Maria Contreras-Sweet, founding chairwoman of Promérica Bank; and Moctesuma Esparza, Partner, Esparza-Katz Productions.

“For San Manuel, it is important to create, build and maintain relationships within the community and area businesses,” said Steve Lengel, Executive Director of San Manuel. “Through the Business Insight Series, we’ve helped provide business workshop opportunities to the Inland Empire and are very proud to help out with this exciting event.”               

The event featuring Earvin “Magic” Johnson will be held inside the Yuhaviatam Room at San Manuel Indian Bingo & Casino, located at 777 San Manuel Blvd. in Highland, Calif. The session will run from 7:30 am to 1:00 p.m. with breakfast and lunch included and a networking session from 1 pm to 2 pm. Tickets are $65 per person. Expo and sponsorship opportunities are available. For ticket information, contact Lori Estrada at 909.476.3510 or go to www.businessinsightseries.com. 

Business Insight Series Partners include: Center for International Trade Development; Chino Valley Chamber of Commerce; Fontana Chamber of Commerce, Colton Chamber of Commerce, Inland Action, Inland Empire Economic Partnership (IEEP), Small Business Development Center (SBDC) Inland Empire, Inland Empire Asian Business Association; Inland Empire Center for Entrepreneurship (IECE) at

Cal State San Bernardino; Redlands Chamber of Commerce, Security Bank of California, Spaulding Thompson & Associates and Winter Advertising. Please note you must be 21 to enter Casino. Please gamble responsibly.

About San Manuel Indian Bingo & Casino

San Manuel Indian Bingo & Casino is Southern California’s one-stop destination for entertainment and fun. The casino is just 67 minutes from downtown Los Angeles and a short drive from LA-Ontario International Airport. Guests enjoy 3,000 of the latest slots, live poker and Vegas-style blackjack, high-limit gaming, high-stakes bingo, incredible entertainment, sumptuous dining and generous player’s reward program. Owned and operated by the San Manuel Band of Mission Indians, the casino has been providing fun and excitement since 1986. Since that time, players have received over $2 billion in cash, prizes and giveaways, making any visit to San Manuel an exciting and memorable experience. Follow us on Facebook:  www.facebook.com/sanmanuelcasino and Twitter:  www.twitter.com/sanmanuelcasino.  For more information on San Manuel Indian Bingo and Casino, please visit their Web site at www.sanmanuel.com or call 800-359-2464. 

About Estrada Strategies

Ruben Estrada founded Estrada Strategies with the vision of helping small and medium-sized business owners to succeed. In his sixteen years as a corporate executive, Ruben saw far too many businesses fail because their owners lacked the tools they needed. To meet that need, Estrada Strategies developed the Core Disciplines of Business. These Core Disciplines, implemented through business training/coaching and the CEO Club sessions, form a strategy for successful business management. For information, go to www.estradastrategies.com.

About the County of San Bernardino

Located at the heart of Southern California, one of the world’s most lucrative economies, the County of San Bernardino is the largest county in the contiguous US. Its vast borders stretch from the greater Los Angeles area to the Nevada border and the Colorado River encompassing a total area of 20,160 square miles. Comprised of 24 cities, the County of San Bernardino is one of the fastest growing counties in the nation with almost 2 million residents. Its assets include numerous colleges and universities supporting a strong, diverse workforce along with an unparalleled collection of highways, runways and railways that lead to regional, national and international business centers. The County also benefits from natural assets such as acclaimed mountain resorts, Joshua Tree and Death Valley national parks, Western rivers and local and regional parks. Go to www.co.san-bernardino.ca.us.